diff --git a/docs/models/extras/customfield.md b/docs/models/extras/customfield.md
index 0d92ec656..df0408f7c 100644
--- a/docs/models/extras/customfield.md
+++ b/docs/models/extras/customfield.md
@@ -68,11 +68,12 @@ Defines how filters are evaluated against custom field values.
 
 Controls how and whether the custom field is displayed within the NetBox user interface.
 
-| Option     | Description                          |
-|------------|--------------------------------------|
-| Read/write | Display and permit editing (default) |
-| Read-only  | Display field but disallow editing   |
-| Hidden     | Do not display field in the UI       |
+| Option            | Description                                      |
+|-------------------|--------------------------------------------------|
+| Read/write        | Display and permit editing (default)             |
+| Read-only         | Display field but disallow editing               |
+| Hidden            | Do not display field in the UI                   |
+| Hidden (if unset) | Display in the UI only when a value has been set |
 
 ### Default
 
diff --git a/netbox/extras/choices.py b/netbox/extras/choices.py
index 2e73d3770..6fc14b965 100644
--- a/netbox/extras/choices.py
+++ b/netbox/extras/choices.py
@@ -62,7 +62,7 @@ class CustomFieldVisibilityChoices(ChoiceSet):
         (VISIBILITY_READ_WRITE, 'Read/Write'),
         (VISIBILITY_READ_ONLY, 'Read-only'),
         (VISIBILITY_HIDDEN, 'Hidden'),
-        (VISIBILITY_HIDDEN_IFUNSET, 'Hidden if unset'),
+        (VISIBILITY_HIDDEN_IFUNSET, 'Hidden (if unset)'),
     )