diff --git a/netbox/dcim/models/devices.py b/netbox/dcim/models/devices.py
index cc5c11818..a4da28803 100644
--- a/netbox/dcim/models/devices.py
+++ b/netbox/dcim/models/devices.py
@@ -1069,7 +1069,7 @@ class Device(
             device.location = self.location
             device.save()
 
-    @cached_property
+    @property
     def label(self):
         """
         Return the device name if set; otherwise return a generated name if available.